Brands I Collaborated With
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// WHY WORK WITH ME? //
Personal Partnership vs. Client Number 47
Over 8+ years as writer, marketing manager, agency owner, head of marketing, and marketing director across 40+ B2B tech and SaaS companies, I've learned exactly what founders really need: a true business partner, not just another vendor.
Complete Pipeline Ownership
I take full responsibility for creating, implementing and optimizing your marketing to improve pipeline.
Founder-to-Founder Understanding
I understand the pressure of unpredictable pipeline and I'm committed to make a difference.
AI-powered, Human-Led
I use AI to enhance research and optimize marketing communication while retaining human authenticity.
Revenue-Focused Metrics
My sole focus is revenue. Success is measured by your KPIs and real growth, not vanity metrics.
// PROBLEMS I SOLVE //
Most B2B Marketing Feels Like Chaos
You're not alone if your marketing feels like this:
1. Unpredictable Pipeline
Big swings in qualified leads means you don't know what's next.
2. Disconnected Activities
Blog posts, social media, and ads that don't tie together.
3. Vanity Metrics
High website traffic and social engagement, but low financial impact.
4. Team Confusion
Everyone's busy, but no one knows what's actually working.
5. Budget Uncertainty
Planning money at campaigns without clear ROI.
// MY APPROACH //
Systems Over Campaigns
Instead of more campaigns and tools, you need marketing systems that work predictably.
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A positioning framework that automatically differentiates you in every piece of content and conversation
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An ICP definition system that ensures every marketing dollar targets decision-makers who actually buy
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Brand narrative systems that create emotional connection at every customer touchpoint
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Channel integration processes that turn disconnected activities into coordinated customer journeys
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Content systems where each piece feeds qualified prospects into your sales pipeline with predictable timing
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SEO/AEO frameworks (including advanced SEOntology) that compound monthly to generate consistent organic leads
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Social media systems that turn followers into prospects and prospects into sales conversations
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Lead generation processes that scale automatically without proportional increases in time or budget
Outbound Conversion System
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Account-based processes that identify, engage, and convert your highest-value prospects systematically
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Paid campaign systems that optimize spend across Google, Meta, LinkedIn based on actual customer lifetime value
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Performance tracking frameworks that automatically shift budget toward highest-converting activities
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Attribution systems that connect every marketing touchpoint to actual closed revenue
AI Automation System
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Marketing automation workflows that nurture leads while your team focuses on high-value activities
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AI-enhanced content systems that maintain authentic strategy while scaling production efficiently
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Revenue attribution frameworks that automatically identify which activities drive the most valuable customers
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Competitive intelligence systems that adapt your strategy as market conditions change
// LET'S MAKE A DIFFERENCE //
Three Ways to Work with Me
Coaching Programs
For founders & in-house marketers who want to run their own marketing. I'll teach you the systems and thinking to do it well.
Growth Consulting
I'll build your GTM roadmap and execute it with you—diving deep into ICP pain points, positioning, and winning channels.
Fractional CMO
For founders who need a marketing leader. I run the function, manage the team, own the outcome.
Simon & team really owned the project from the get go, built our SEO channel from ground up, with solid understanding of our audience. We're really grateful for their assistance.
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Codi Hall
Director of Product Strategy, Dayspring Technologies
Their proficiency in research, great storytelling abilities coupled with a good understanding of how the internet algorithm perceives digital content is what sets them apart from the competition.
Jonas Akula
Marketing Lead, Swaarm.
We loved their work which was exceptional and they showed great enthusiasm to work with our startup. They delivered exceptional content that helped us build our brand, drive traffic and get better results.
Samit Singhai
Co-founder, Truscholar
// WHAT MY CLIENTS SAY//
Testimonials
